Business ethics

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The Case of the Confidential Letter


The general manager has to decide if he wants to use the competitor¡¯s information or to return it to the rival company. If I were a representative of duty ethics, I would return the confidential letter back to the competitors. It will be wrong if the manager opens the confidential letter and uses the new marketing plans for his advantage. As stated in the textbook, ¡°like it or not, we have the a duty to respect the other guy¡¯s work, just as he has a duty to respect ours.¡± In my opinion, the manager will be doing the right thing by sending it back, but also thinking of the consequences if he or she was to be caught. On the other hand, if the manager was not thinking of the consequences then he or she is doing the moral thing and should get praises.


If I were a representative of virtue ethics, I would have to ask myself ¡°do I believe that by opening this letter is immoral?¡± Virtue ethics doesn¡¯t follow a belief system or some moral codes. I¡¯m not sure if the representative would open the letter. I¡¯m pretty sure that if the manager happens to open the letter and use the information for the company¡¯s advantage then he is using some type of virtue ethics. As stated in the textbook, ¡°person cultivates the ability to resist what appears to be good in the short run for the sake of what is really good in the long run¡± the manager may feel that in the short run (chewed out by competitor) is worth taking if the long run is to be more competitive and successful by using the information. On the other hand, this also allows the manager not to use the information if he feels that the short run (more competitive and successful) is not worth it if the long run would ruin the reputation of the company if the competitor sued or something in that nature.


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